welcome to public relations
Consumer/Marketing Communications
Consumer Communications is one of our key areas of specialisation. We have the confidence and clarity of vision to devise, implement and appraise campaigns for a broad range of consumer brands or programmes, whether it be via media relations, sponsorship, advertising, digital media or promotions and competitions. We understand the role of all these tools within an integrated marketing communications campaign and have delivered award winning campaigns with consumer and brand impact time and time again.
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Action Cancer/Sx3
Working in partnership with local charity, Action Cancer, and on behalf of our client, Sx3, Morrow Communications was responsible for the implementation and management of the three year health awareness campaign which focused on the taboo subject of male cancers.
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Adam’s Auctioneers & Valuers
James Adam & Sons (Adam’s) is Ireland’s leading fine art auctioneers and valuers, hosting over 12 specialist Irish and Fine art sales each year from their Dublin based auction house.
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Alliance Pharmacy
One of the leading community pharmacy networks in Europe, Alliance Pharmacy entered the Northern Ireland market with the acquisition of the leading pharmacy chain Bairds chemists, which had 51 pharmacies throughout the province.
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ASDA
We have been working with ASDA since August 2005 with a brief to manage its Northern Ireland market entry and expansion campaign. This embraces consumer media relations and public affairs support.
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Britvic International - Robinsons
Made by Britvic, Robinsons is a leading UK consumer soft drink brand. Traditionally, PR was not used in NI; nationally led media and on-pack advertising was the primary communication tool.
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Dale Farm
We provide both corporate and consumer driven PR solutions for Dale Farm, now one of Europe’s leading dairy companies. At both consumer and corporate level, our work is aimed at supporting Dale Farm’s ambitious growth strategy in the UK, Irish and world markets.
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DOE Climate Change & Waste Management Division
Morrow Communications was appointed by the Climate Change & Waste Management Division within the Department of Environment to undertake a communications audit and strategy development to support the current Waste Management Strategy.
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First Trust Bank
We provide strategic advice and support on corporate communications, product campaigns, reputation management and public affairs at all levels within First Trust Bank, one of the main four Banks in Northern Ireland and part of the AIB Group.
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Flahavan's
Based in Waterford, Flahavan’s is Ireland’s leading oat miller, producing a range of porridge and oat products for the retail, wholesale and export sectors. We were appointed to promote the brand to key target audiences, encourage product trial, and grow market share in NI.
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Gaelic Telecom
As part of an All-Ireland communications programme, we were commissioned by Gaelic Telecom, the official telecoms partner of the GAA, to promote its new telephone service to GAA supporters across Northern Ireland.
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Irwin's
Northern Ireland's only locally owned plant bakery, Irwin's sets itself apart through its emphasis on product authenticity, quality, heritage and innovation – promoting its ‘family of fine breads’ to customers throughout Ireland, Great Britain and beyond.
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John Lewis
In November 2004, we were commissioned by John Lewis to provide PR advice and support in Ireland.
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Mackle Petfoods
Mackle Petfoods is one of Ireland’s leading pet food manufacturers, producing brands such as Brandy, Kat Club and Jessie for the all-Ireland market for over 35 years. The company acquired the Master McGrath brand and embarked on an extensive R&D/brand development programme resulting in the launch of McGrath in September 2007.
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NI Chest, Heart & Stroke
In May 2004 NI Chest, Heart and Stroke launched its Woman's Heart campaign, to raise awareness of the fact that one in four women die from heart disease - more than all the cancers combined.
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Special Olympics
The largest sporting event in the world was held in Ireland in 2003. Special Olympics – a worldwide organisation for people with a learning disability - hosts its World Games every 4 years.
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Translink
As Northern Ireland’s provider of public bus and rail transport, Translink is rarely far from the news.
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Travelwise NI
Travelwise Northern Ireland is a Department for Regional Development initiative promoting the use of sustainable transport options such as walking, cycling, public transport or car sharing.
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Vista Allotments
The launch of this client was an award winning campaign for Ireland’s first and only private allotments.